Essentials of Successful

Agri-Marketing Workshop

Comox Valley Economic Development has partnered with the Canadian Farm Business Management Council to offer an innovative one day Agri-Tourism Marketing Caravan Workshop. Topics include....

• Leadership skills
• Agri-Tourism strategies
• Farm direct marketing trends
• Innovative marketing techniques
• Building partnershipsships
• Putting the internet to work for you

Speakers:

Brent Warner-

Known as the Godfather of Agri-Tourism in British Columbia, Brent brings extensive experience in horticulture production and farm direct marketing. A former BC Government Agri-Tourism Specialist, he is now interim Executive Director of Farmers' Markets Canada.

Richard Buck-

Richard is the President and Owner of AgriTours Canada Inc. and Can-Amera Specialty Tours offering agriculturual group tour packages to international guests visiting Canada and the US as well as Canadians traveling abroad. Richard works with various tourism accociations across Ontario and the US to promote Agri-Tourism and niche tourism development.

www.agritourscanada.com

Jane Eckert-

As the former Vice President of Marketing of Eckert's County Store and Farms in Bellville, Illinios, Jane developed the property into one of the most successful retail and entertainment farms of America. Today it is a top tourist attraction that draws over 500,000 guests annually. As testament to her expertise, the North American Farmers' Direct Marketing Association honoured her as Farm Marketer of the Year in 2001.

www.eckerts.com

      Courtenay Agricultural

     Advisory Committee