Wednesday, May 27, 2009

Facilitator Bio: Eva Gutsche

 You should attend if you are …

  A tourism business looking to develop

  products and packages, and create key

  relationships with distribution partners to

  expand their marketing reach. This

  includes accommodation providers,

  recreational service providers, culinary

  and agricultural sectors, transportation

  providers and event managers.

Overview:

The workshop has been designed to teach participants how to:

• Learn the basics of packaging
• Develop products and packages
• Package with other suppliers
• Effectively price for different sales channels
• Use the basic elements of marketing and sales
• Determine market demand
• Work with tour operators
• Work with municipal, regional, provincial and federal tourism offices
• Exhibit at trade shows and other relevant sales activities
• Develop the necessary relationships to create distribution partners for tourism products or services.

“Eva has assisted in allowing me to grow as a sales person, providing tools for time management, sales planning and negotiation skills that are invaluable.  Eva's hospitality background has given her the ability to relate the information in a clear and concise manner, and she is fantastic in relaying the new technology and trends that can only benefit someone in this industry!”

Randy Rai, Accomodations Manager at Crown Isle

Register early as space is limited