Final Registration Reminder
Essentials of Successful
Agri-Marketing Workshop
It’s no secret; marketing is what separates the most innovative and successful farm and Agri-Tourism businesses from the rest. Whenever the Canadian Farm Business Management Council asks Canadian Farmers to identify the type of business information they most want and need, marketing tops the list.
If you are looking to expand or develop your agri-tourism businesses, don’t miss this innovative one day Agri-Tourism Marketing Caravan workshop, the only one to be offered in British Columbia this year. Topics include…
- Leadership skills
- Agri-Tourism strategies
- Farm direct marketing trends
- Innovative Marketing techniques
- Building partnerships
- Putting the internet to work for you
SPEAKERS:
Brent Warner - Known as the Godfather of Agri-Tourism in British Columbia, Brent brings extensive experience in horticultural production and farm direct marketing. A former B.C. Government Agri-Tourism Specialist, he is now interim Executive Director of Farmers’ Markets Canada.
Richard Buck – Richard is the President and Owner of AgriTours Canada Inc. and Can-Amera Specialty Tours offering agricultural group tour packages to international guests visiting Canada and the US as well as Canadians traveling abroad. Richard works with various tourism associations across Ontario and the US to promote Agri-Tourism and niche tourism development.
www.agritourscanada.com
Jane Eckert - As the former Vice President of Marketing of Eckert's Country Store and Farms in Belleville, Illinois, Jane developed the property into one of the most successful retail and entertainment farms in America. Today it is a top tourist attraction that draws over 500,000 guests annually. As testament to her expertise, the North American Farmers' Direct Marketing Association honoured her as Farm Marketer of the Year in 2001.
www.eckerts.com
 
  
Courtenay Agricultural
Advisory Committee
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